A Writer's Alphabet of Concepts and Clues

Audience

A great deal will depend on whom you are writing for. Your form will depend on your content, and that will depend on who is going to read what you write. The clearer the picture you have of your audience, the better you can select and organize your material effectively.

If you keep a journal, you are most likely your only audience. If you have a job which requires you to produce written material on a regular basis, who your audience is will perhaps vary from assignment to assignment. When you take a course, your syllabus will list what is required of you and who your audience will be.

Some factors could include age, educational level, preferences, social or business status, expectations, and knowledge of the subject you are covering.

A Writer's Alphabet of Concepts and Clues

Accuracy

Accuracy is not accidental, nor optional, nor easy, yet it is essential. Accurate research (facts, sources) plus correct spelling, punctuation, grammar, diction, and usage are crucial no matter what the occasion for writing.

A piece of writing which contains numerous errors in these can lead a reader to the conclusion that the writer wasn't really concerned with either the subject or the reader.

Carelessness at any point in the writing process can lead to inaccurate conclusions.